Announcement of the 2021 Import and Marketing Award Winners

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The import vehicle community announced the winners of its annual import products and marketing awards on Tuesday. The prizes were presented to the winners at the Import Vehicle Community booth during AAPEX.

The Auto Care Association’s Vehicle Import Community is focused on the needs of all businesses engaged in importing nameplate products and services. The Import Product and Marketing Awards recognize innovative products and marketing programs designed to serve the import aftermarket.

The 2021 Imported Products and Marketing Award winners are:

Best product or overall import aftermarket product line

Company: MAHLE Aftermarket Inc.

Inlet: CareMetix cabin air filters

Best new product or product line for imported cars or trucks

Company: KYB Americas Corp.

Entry: KYB Truck-Plus leveling sets

Best functional fluid for import cars or trucks

Company: LIQUI MOLY USA Inc.

Entry: Top Tec 6600

Best problem solver for imported cars or trucks

Company: Akebono Brake Corp.

Lettering: Akebono EURO ultra-premium ceramic disc brake pads; 1880 EUR (front) & 1656 EUR (rear)

Best product packaging for import cars or trucks

Company: DMA Sales, LLC

Entry: SENSEN New packaging design

Best merchandising / advertising of a product for import cars or trucks

Company: MAHLE Aftermarket Inc.

Entry: CareMetix Cabin Air Filter Demonstrator

Best catalog of a range of products for imported cars or trucks

Company: WHI Solutions, Inc.

Entry: WHI Solutions, Inc.

Best electronic media for import cars or trucks

Company: KYB Americas Corp.

Registration: KYB Parts Pro Video Training Series

Entries for the Import Product and Marketing Awards are reviewed and judged by a panel of experts representing the automotive aftermarket supply chain.


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